Command centre
Unified view of campaigns, spend, TRPs, and approvals — the live demo surface for Techno-Ad. Your authenticated workspace will live at /dashboard later; this portal stays separate for tours and stakeholders.
Active campaigns
24
+3 vs last week
Spend (MTD)
£128.4K
On track vs plan
TRP delivered
1,842
+6.2% WoW
Pending approvals
5
2 urgent
Channel mix (demo)
Planned allocation across TV, streaming, and digital.
Live activity feed
Synthetic demo events
- Budget reallocated: ITV +8% (Media planner)
- Creative v3 approved for “Spring brand”
- Amazon Ads connector health: OK
- Weekly TRP report exported (CSV)
Campaign pipeline
Brief → plan → review → go live
Spring brand TV + digital
Stage: In review
Budget: £85K
TRP: 420
Product launch — BVOD heavy
Stage: Approved
Budget: £42K
TRP: 210
Always-on performance
Stage: Live
Budget: £18K / mo
TRP: —
Media planner
Allocate TRPs and spend across broadcasters and platforms. Drag-and-drop lanes and live reach curves will plug in here when the module ships.
Reports & TRP
Export weekly delivery, cost per TRP, and reach/frequency curves. Connected to the same ledger as your live campaigns.
- Last exportTRP_week_12.csv
- Cost / TRP (demo)£62.40
- 1+ reach (adults)38.2%
Approvals
Brand-safety and finance checkpoints before flight. Ties into the same queue as Admin for operations teams.
Connectors
Platform health (illustrative)
Google Ads
● Connected
Meta
● Connected
Amazon Ads
● Connected
The Trade Desk
● Connected